It was a welcome respite from the recent weeks of indie publishing and book promotion. Promotion has always been a mixed bag. I'm good at book tour and public appearances, but sitting at the computer and contacting the world is gnarly territory for my soul. A long time at the computer screen makes me jittery. Convincing strangers that my book is worthy of their attention is a world I'd rather not enter. My comfort level is pushed as I remind Facebook friends and email acquaintances to PLEASE review my book on Amazon.
This past week I took part in a webinar on marketing online. I also consulted with an e-book promoter. One of the most important things I learned was that after 15 online Amazon reviews the visibility of my book is increased and they will suggest it on different pages. Overall, the short story is I could be spending $1000's of dollars, if I had it, to pay for reviews and services to get my book visibility.
This book has been a grassroots effort. That's my philosophy. I believe in word of mouth and I'll temper that with as much exposure as I can garner. No, I won't be texting you as you walk up a bookstore aisle with a coupon for Drive Me Wild; I won't app a bar code. I held a library reading and signing last week and everyone bought at least two books. That confirmed that the book not only has good curb appeal (the cover attracts) but reading the story captivates the listener.
So it is I continue into terra incognito. Last week I landed book reviews with two RV Magazines and placed the book with an RV store. This week I'll begin to contact travel venues, online and in the physical world. It's an apt metaphor. Me, between two worlds, forever leaning towards the wild. Hiding out in owl calls.